Now more than ever, companies from all over the world are looking to ASEAN to expand their operations from within the bloc around Asia and globally.
ASEAN
Combined, ASEAN forms one of the fastest growing economic powerhouses and is one of the world’s top five economies, behind the US, EU, China and Japan*.
Why is ASEAN an opportunity?
Fast economic and trade growth | Digital growth | A sustainable recovery |
|---|---|---|
ASEAN as a trade bloc is one of the top 5 economies in the world, with its GDP set to exceed US$4tn by 20251. Current exports total US$1.3tn, with forecasts predicting exports to rise to US$2.8tn by 2025, making ASEAN the world's fastest-growing trade bloc2, and is in the centre of the world’s largest free trade agreements including CPTPP and RCEP. | ASEAN is the largest digitally enabled population in the world with its eCommerce forecasted to grow to US$88 billion by 2025. In 2020 alone, 40 million people in Southeast Asia came online for the first time3. | ASEAN is one of the most susceptible regions in the world to climate risk and people are taking note; 58% of ASEAN issuers say environmental and social issues are very important to their organisation, one of the highest percentages among issuers globally4. |
* HKTDC Research ASEAN: Market Profile, 2021, ISEAS; 1 PwC, The future of ASEAN: Time to act; 2 ASEAN. Driving Your Ambition (Accenture ASEAN Consumer Research); 3 HKTDC, ASEAN E-commerce: Beyond the Pandemic, 2021;
4 Wharton, University of Pennsylvania, How Will ASEAN Members Cope with Their Climate Change Challenge? 2020
Trade Research: Connecting Southeast Asia and the world
International businesses are accelerating their growth into Southeast Asia (SEA). Our Trade Research report captures the sentiment of over 3,500 companies from across nine markets that are either considering or already doing business in the region.
As the disruptive effects of COVID-19 recede, our report reveals high levels of expected growth among foreign firms operating in SEA, a strong appetite for M&A activity, and a widespread confidence in the economic growth potential of the region.
23%
Companies expect to see 23% annual organic growth in SEA markets in 2023 compared to 20% last year
91%
plan to expand into a new SEA market over the next 2 years
71%
expect their organic growth to increase by 20% or more in SEA
Access the full 'Trade Research - Connecting Southeast Asia and the world' report now.
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In Australia, this communication is distributed by HSBC Bank Australia Limited (ABN 48 006 434 162) AFSL 232595 and/or its affiliates (“HSBC”) for the general information of its "wholesale" customers (as defined in the Corporations Act 2001). The details and information contained in this email do not constitute an offer or solicitation for, or advice that you should enter into, the purchase or sale of any security, commodity or other investment product or investment agreement, or any other contract, agreement or structure. Neither HSBC nor any of its affiliates are advising you in respect hereof; accordingly prior to making an investment decision, you should conduct relevant due diligence and analysis, and seek necessary independent professional advice. Please note that any information (including market data, prices, values or levels) and any terms or conditions contained herein are indicative, are provided for reference purposes only and may vary in accordance with changes in market conditions. We are not obliged to enter into any actual trade with you based on any information contained herein. No liability is accepted whatsoever for any direct, indirect or consequential loss arising from the use or dissemination of this information, either by you or any third party.
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References for figures displayed in HSBC advertisements in Bloomberg Media sites:
ASEAN’s digital economy is set to double to over USD350 billion by 20251
ASEAN is thriving as the world’s fastest growing trade bloc2
A greener ASEAN offers a trillion-dollar opportunity by 2030 3
1 https://www.bloomberg.com/news/articles/2021-11-10/southeast-asia-internet-economy-to-surge-to-363-billion-by-2025
2 HKTDC Research ASEAN: Market Profile, 2021, ISEAS
3 https://www.bain.com/insights/southeast-asias-green-economy-pathway-to-full-potential/
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